Expo Events

Fighting Zero Hunger

Mission:
 
To create more awareness through the EXPO platform about poverty
 
 
 
Time:
 
October 16, 2015
 
 
 
Pre-event Period:
 
October 16, 2014 through October 16, 2015
 
 
 
Purpose:
 
To reduce poverty and save the children
 
 
 
Method:
 
In collaboration with UNESCO to promote World Zero Hunger event, setting a date during the EXPO period as

 Zero Hunger Day Invite China’s First Lady to attend EXPO MIlano as the Ambassador of Zero Hunger.
 
 
 
Medium:
 
1)Amazing Asia JooMoo Pavilion

 
2)Roadshow
 
3)EXPO Website
 
4)Partners’ Website
 
 
 
Partners:
 
United Nation, UNESCO, UN-Food and Agriculture Association, Ministry of Agriculture China, Food related corporations in Asia
 
Executing Team:
 
JooMoo Group Committee, UNESCO
 
Expected Result:
 
To enhance the image of EXPO, thus increase the number of participants
 
 
 
Coverage:

Major cities in China
 
Budget:

270, 000 Euro

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